Michael Crooks
Crooks owns Crooks Advertising Alliance, a creative strike-force specializing in creative problem-solving. Born & raised in the "cereal city", Battle Creek, MI (USA), he's an assistant Scoutmaster and enjoys thinking, writing, camping, cooking, shooting and family getaways. Crooks writes a monthly marketing column for Brilliant Results magazine and is internationally recognized as a speaker, author (ReThinking Trade Show Giveaways) and business coach in the field of promotional marketing. Learn more at www.CrooksAdvertising.com and www.PromoReThink.com
Homepage: http://www.crooksadvertising.com
Posts by Michael Crooks
Promoting Something To Death
Friday, October 8th, 2010Tags: anti-gang messege, Michael Crooks, promotional marketing, promotional products
Posted in Innovation and Creativity, Starting out in business, The Marketing Dept, The Sales Dept | No Comments
The Distance Between Good and Great
Friday, September 10th, 2010Tags: Michael Crooks, promo marketing, promo marketing tips, promotional marketing
Posted in Innovation and Creativity, Starting out in business, The Marketing Dept, The Sales Dept | 1 Comment
How To Make Employees More Productive
Friday, August 27th, 2010Tags: employee happiness, employee satisfaction, Michael Crooks
Posted in Human Resource Management, Leadership, Planning, The Board Room, The Sales Dept | 2 Comments
What’s A Burned Business Bridge Smell Like?
Thursday, May 29th, 2008Tags: Burning Business Bridges, Effective Networking
Posted in Excellence!, Growth, People!, Risk Management, Starting out in business, The Marketing Dept, The Sales Dept | No Comments
Really? That’s the BEST you can do?
Thursday, March 20th, 2008Posted in Excellence!, Starting out in business, The Customer Service Dept, The Marketing Dept, The Operations Dept, The Sales Dept | 1 Comment
Improve Customer Service: Turn Employees Into Customers.
Sunday, February 24th, 2008Tags: improve customer service, The Customer Service Dept
Posted in Excellence!, Human Resource Management, The Customer Service Dept, The Marketing Dept, The Operations Dept, The Sales Dept | 4 Comments
Hello?! Are You LISTENING?
Friday, December 7th, 2007Posted in Excellence!, Growth, People!, Personal Development, Starting out in business, The Customer Service Dept, The Marketing Dept, The Sales Dept | 1 Comment
Using Gossip As An Effective Management Tool
Sunday, December 2nd, 2007Posted in Excellence!, Growth, Human Resource Management, Leadership, People!, Starting out in business, The Operations Dept | No Comments
Bad Acting Is Bad For Your Business
Tuesday, November 27th, 2007Posted in Excellence!, Human Resource Management, People!, Personal Development, Starting out in business, The Customer Service Dept, The Marketing Dept, The Sales Dept | 2 Comments
Pretend Role-Playing Solves Real Problems
Sunday, November 18th, 2007Posted in Excellence!, Innovation and Creativity, Personal Development, Planning, Starting out in business, The Marketing Dept, The Sales Dept | No Comments
My Article Could Have Prevented A $53 Million Dollar Lawsuit
Friday, November 16th, 2007Posted in Finance, Growth, Risk Management, Starting out in business, The Customer Service Dept, The Marketing Dept | 1 Comment
You do NOT have my needs!
Friday, September 28th, 2007Posted in Innovation and Creativity, Starting out in business, The Customer Service Dept, The Marketing Dept, The Sales Dept | 3 Comments
Use Pens As Effective Promotional Marketing Tools
Tuesday, September 25th, 2007Posted in Innovation and Creativity, Planning, Starting out in business, The Marketing Dept, The Sales Dept | 1 Comment
Post Cards As An Effective Trade Show Giveaway
Saturday, September 8th, 2007Posted in Innovation and Creativity, Planning, Starting out in business, The Marketing Dept, The Sales Dept | 10 Comments
My Favorite FTB Stories of the Past Year
Tuesday, September 4th, 2007Posted in Excellence!, Growth, Leadership | No Comments
Marketing Lessons From A Grade-School Lunch Box
Wednesday, August 1st, 2007Posted in Growth, Innovation and Creativity, Planning, Starting out in business, The Customer Service Dept, The Marketing Dept, The Operations Dept, The Sales Dept | No Comments
Using Promotional Products As Retail Babysitters
Monday, July 30th, 2007Posted in Excellence!, Growth, Innovation and Creativity, Starting out in business, The Customer Service Dept, The Marketing Dept, The Operations Dept, The Sales Dept | No Comments
Time For A Business “Forms Review”?
Wednesday, July 18th, 2007Posted in Growth, Human Resource Management, IT Dept, Planning, The Customer Service Dept, The Marketing Dept, The Operations Dept, The Sales Dept | No Comments
The Adventure of Creative Problem-Solving
Friday, June 29th, 2007Posted in Innovation and Creativity, Personal Development, Starting out in business, The Marketing Dept | 1 Comment
It’s A Banner. What’s To Think About?
Wednesday, June 27th, 2007Posted in Innovation and Creativity, Planning, Starting out in business, The Marketing Dept, The Operations Dept | No Comments
Better Idea Generation Look Beyond The First Right Idea
Sunday, June 3rd, 2007Posted in Innovation and Creativity, Starting out in business, The Marketing Dept, The Sales Dept | 3 Comments
Five Surprising Benefits of Waterless Tattoos.
Sunday, April 29th, 2007Posted in Risk Management, The Marketing Dept, The Sales Dept | No Comments
Promotional Marketing: Choosing The Right Type Of Product
Wednesday, April 4th, 2007Posted in Risk Management, Starting out in business, The Marketing Dept, The Sales Dept | No Comments
Verbal Legibility: The Secret To Understandable Messages
Tuesday, January 23rd, 2007Posted in Excellence!, People!, Personal Development, Starting out in business, The Customer Service Dept, The Marketing Dept, The Operations Dept, The Sales Dept | 1 Comment
Does Your Voice Mail Message Say, “I’m An Idiot?”
Tuesday, November 7th, 2006Posted in Excellence!, Starting out in business, The Board Room, The Customer Service Dept | 1 Comment
Tradeshow Tactics: Cash In On Fun
Monday, October 16th, 2006Posted in Excellence!, Innovation and Creativity, People!, Starting out in business, The Marketing Dept, The Sales Dept | 10 Comments
On Leadership: The Difference Between Great and TRULY Great.
Wednesday, October 4th, 2006Posted in Excellence!, Leadership, The Board Room, The Operations Dept, The Sales Dept | No Comments
“You Want To Put My Logo WHERE?!”
Monday, October 2nd, 2006Posted in Innovation and Creativity, Starting out in business, The Marketing Dept, The Sales Dept | 2 Comments
How To Target Left Handed Buyers of Blue, 4 Door Fords
Friday, September 29th, 2006Posted in Innovation and Creativity, Starting out in business, The Marketing Dept, The Sales Dept | No Comments
Call me when your dog gets too tall!
Sunday, September 24th, 2006Posted in Innovation and Creativity, Starting out in business, The Marketing Dept, The Sales Dept | No Comments
Faux Guarantees, Guaranteed! Or your Money Back!
Sunday, September 24th, 2006Posted in Innovation and Creativity, Starting out in business, The Customer Service Dept, The Marketing Dept, The Sales Dept | 3 Comments
