Here are some ways to give it.

• Make things to go smoothly – If there are hassles things can go bad fast.
• Give them timely responses (not waiting) – Make sure you connect with them as fast as possible, they will appreciate it and you will stand out from the crowd.
• Show great courtesy (the best service wins) – Manners matter.
• Respect, their views values and ideals – That does not mean you have to change yours to meet theirs just respect them.
• Give them clear explanations in their language style – Speak at their pace using their tone etc.
• Keep them informed – We have ordered that for you, we will call when it comes in…
• Acknowledge them – Hello – Someone will be with you soon.
• Listen to them – Active listening means you pay full attention to what they are saying, be there (in the moment as they say) so they feel as though you are focused on them

If your organisation is doing this part of customer service  right, then you have a chance to impress people and provide them with what they want, solutions to their needs and wants. Now that’s another story…

How connected are you to your team?
How connected are the individuals in the team…

Does it matter, yes… and here’s why.

Your people are your biggest asset, they do the things required to cause customers to pay for the products and or services you provide. No connection, means no communication, no communication no sale. Here’s the issue, its all about having a ‘suitable’ depth of communication.

The same thing applies to the internal customer communications, no communication, no connection, therefore there is probably a low care factor. (seems obvious now I spelt that out huh…)
Change it, discuss it, explore it, push it, use the term “Care Factor” and raise it to a suitable level (too much can push things over the edge).

Now take a look at your “Care Factor” for ALL your team. Here’s some pointers to consider.

• How much do you know about your people?
• Ask them about their day, weekend, issues, thoughts, perspectives etc.
• Chat about their hobbies and interests.
• Discuss work issues face to face every now and then (not just by email or a brief chat as you pass in the hall way).
• Invite them (not literally) to ask you about your interests etc…

Some of you will find this easy, others will struggle and have probably stopped reading for fear of connecting with their staff! Think about all of this carefully, because at the end of the day no connection means no sales, and business needs sales! (one way or the other).Your next questions should be how do I/we connect better!

Four interesting findings about innovation emerged from his workshop.

1. Most large organizations have or have had innovation processes in the form of idea programmes in place. They work to varying degrees, none appear highly successful.
2. Most organizational innovation produces isolated successes, yet does not sustain organizationally over long periods. I used a case study with a 6 year life cycle and that represented a lengthy period according to the participants.
3. None of the innovation programmes discussed had benchmarking or on-going measurement associated with them enabling decision makers to value organizational innovation. Once the innovation had been implemented, it was regarded simply as a part of the business regardless of its impact. As a result, it appears decision makers in organizations are not able to meaningfully assess over time the value of innovation programmes or processes.
4. Whilst innovation programmes might be considered part of an organization’s core values. if they don’t have senior leadership driving them in a coherent and disciplined manner, they have little chance of being considered truly strategic and are likely to die if there is a change in leadership.

Dr.Ralph Kerle

Let’s start with what innovation is, it’s either a quantum leap or incremental process, either way it’s about finding ways forward to produce an organisation which can function more effectively.

The big thing, it’s often about using creative thinking processes to spark the change, however most business processes follow logic and are not often linked to creativity even though they look to innovation for a “way forward”.

There’s the challenge, to take a logical organism (business) and marry it with creative thinking (ideas and processes which may have only a few logical processes as part of them). Especially if there are few examples of creativity making big inroads into business development. (Some would argue market leaders like apple computers fly against this).

Some thoughts

• Use innovation
• Value innovation
• Push to innovate
• Explore it!
• The board should be creative junkies
• The board should be implementing it at every level
• The team don’t get it because they are following the lead (fail on creativity guys)
• Forget JUST innovation go for creativity and see what happens (does it lead to innovation, usually yes).
• Measurement, take a look at the bottom line, are there more dollars, is there greater retention of staff (therefore some reduced costs), are staff happier? You get the idea make a big list and see if the creative invasion has made a difference
• Ask your team to brainstorm the difference innovation and creative approaches might make, then measure that
• Does your organisation have a culture which can handle creative approaches, if not why not and how might you alter that?
• How does the main team get to value creativity and innovation?
• Do your team say “Oh no another silly thingy we have to deal with from ‘upstairs’” or do they look on with interest.
• Plan do check act – try – do check act plan…
• Improvise adapt overcome – try – adapt overcome improvise…
• Replace “They won’t go for that” with “Go for that it might just make a BIG difference”
• Replace “do it now” thinking with “do it yesterday?”
• Think save the world with our actions because we can, via innovation
• Think… explore… create… and or ANY combination of those
• Ask, is the ball rolling effectively or are there any obstacles in it’s way? Now innovate that for results. BIG results
• Pose creative questions at all levels, all the time
• Ask for creative responses to challenges (you shouldn’t have to after a while)
• Ask, what creative process do I not know about that we can use now…
• Hire for creativity first skills, passion and abilities second…
• Hire based strongly on “What creative or innovative thing propelled you in your last role?” (even if they are applying for a menial role)

Enough, either see the road blocks or create the road ahead, make it a golden one with all the trimmings thanks.

For smaller organisations there is often a reluctance to write them out, fiddle with them etc, as they see it as an unnecessary thing to do. (basically a waste of time) until something happens and then they wish they had a list of them to fall back on as a support, to provide guidance.

Here is a bunch of values an organisation chasing the aims and ideals of excellence might list and utilise. I will expand on these and offer a few examples to give some ideas and options for their use.

• Leadership: The courage to shape a better future by positive actions – The ability to motivate people to explore excellence – Lead by example “see something, do something”
• Respect: For each other, the people we serve and the environment – From the way we communicate to the way we act on all levels
• Tolerance: Of others, their views, beliefs and values
• Collaboration: Leverage collective genius – work cooperatively with others – Comply with all legal and statutory authorities – Explore ways to develop profitable business relationships
• Integrity: Consistency of honest working principles and beliefs – Build trust through our positive actions – Build our structural integrity to ensure sustained growth through a solid foundation – We build with a culture of mutual respect for all – Aim to be ecologically sustainable
• Accountability: If it is to be, it’s up to me – See something, Do something, take action to make things right – Think globally, act locally – Hold true to a high level duty of care
• Passion: Committed in heart and mind to get great results we can all be proud of
• Quality: What we do, we do well – We openly explore ways to improve at all levels – A commitment to personal and professional excellence – A commitment to great service at all levels – Aiming to be a highly professional team
• Adaptable: We are able to take initiative and embrace projects and challenges with the guideline of “Improvise – Adapt – Overcome”

These cover most areas of human interaction, and at any time an issue arises they can be called upon to offer guidance as to which direction things might go.

I figure these are vital to a contemporary organisation and offer a wide range of options for future development. Want to move forward, check there is a value or two you might want to follow and use it to  your advantage. A wise guiding hand in times of need is one which offers flexibility and direction, Look no further folks, here is the start to being guided by wisdom.

I was out shopping today and started to see a few, “not quite Walmart’ people” but some a bit too close for comfort. Then a few who were the opposite, I started to put two and two together and thought… “Isn’t it interesting how the looks convey so much”. What I was now seeing was confidence, poise, pride, conviction, energy, warmth, integrity, strength, trust, beauty… “Guess which group this was!”

While on the other side there was, sloth, lack of care, little confidence, an unruly ‘dis-ease’, coldness etc.

It then struck me, it was a reflection of the shopping experience I had been having recently. Some businesses were, poised and confident while others, uneasy and fragile. Wow what a comparison, on the one hand people and the other hand businesses, yet there was a correlation to the way I felt about them both, a sort of emotional connection, ethereal and subtle but somehow strong at the same time.

Well that’s how I feel sometimes with some businesses I observe. The businesses I love are the ones who are consistently on top of their game. The ones who take care to present well, keep up with the times without following the latest fad. The ones who have pride and professionalism without an air of arrogance.

One quick example, I parked near a shop which sells Chef’s essentials, it’s open to the public so I took the chance to browse (I’m an avid cook so hey it was a great fit). On entering the store, one of the staff (although serving others) nodded and said “hello” I reciprocated and continued to browse.

As I went further into the store another service professional approached and said “It looks to me as though you are happy to browse, unless there is something specific you my like assistance with?” I smiled broadly and said “I’m quite happy thanks you read my interest well!” She smiled back reassuringly.

I wandered some more and selected a few things which took my fancy, on arriving at the counter, I was assisted with some light chatter and some ideas about one of the items I had selected “You can also use that for…” it was welcome info. I felt confident to ask a few silly questions without the store people rolling their eyes and I was met with some great responses which answered my queries well and helped me feel as though they were not silly questions after all.

I left the store pleased with the purchases and information I sought, nice… Mind you I have had the opposite on more than one occasion. Oh and by the way the store was well stocked (range and qty of each item) and beautifully presented, with items clearly labelled with price and other details.

To get back to the original idea of the post, I reflected on a not so good experience in a store earlier in the day, not enough staff, taking too long to serve and trying to find what I wanted in their crowded space was annoying, If I did not want the item so much I would have gone elsewhere. I walked out of there with a sense of disdain and grumpiness. Mind you this store had started out well a few years back but is fading off my radar the more I go back and suffer the little things which annoy me.

Stunning looks, but what happened? Take the time to figure out what’s happening in your business so  you can prevent this from happening and keep on top of your game.

Many thanks for the phone call recently, I note the last CRM person did not last long in the role… Pity, like you, he sounded  good on the phone, sent me a business card and an intro letter. He also asked me how my car was going. Nice…

Slight problem, the only time anyone has been in touch, has been to send me a Christmas card or to let me know the CRM person has altered.

Sure you did ask if I was thinking of upgrading my vehicle… (nope but I figure you get that kind of ‘smoke screen’ from a lot of people).

I figure you probably make such a lot of calls and get so little from it, iot would look good for your weekly stats however. The good thing about your call is it set me thinking, (And thanks for the nudge!) here is what I thought.

Nice that you called, but where’s the add on, the incentive, the relationship building, the “Hey next time you’re near here drop in for a coffee.”

Ok, so being the generous soul I am, may I give  you a few free chunks of info on how this could all alter.

• The email program your dealership has is okay, but can it be tweaked to take into consideration my interests and let me know about things related to my interests? – Maybe
• Can you send me a birthday card, a hand written one? – Yes
• Can you chat to me about my interests and send me little snippets you might find (other than via email) ? – Maybe
• Can you send me updates on programs your organisation is supporting? (Oh, so you did send me something once… er… what was it again?) short answer… Yes
• Could you share stories of other people using the same type of quirky little vehicle I buzz about in town in… er yeah!
• Could you have an in store tea and bickies session to chat about the latest version of the quirky little car, and developments in the future like an electric version? – Maybe
• How about adding a photo of yourself on the intro letter so I can find you in the dealership and say hi, and thanks for the info, the invites, the great stuff the company is doing? -  Easily, so that’s a yes
• Maybe you could ring me and invite me to be surveyed at a time which suits me… to find out what I love (and possibly hate) about the vehicle. – Yes (I’m a sucker for a good survey!)
• Perhaps you could find a whole bunch of ways to build the relationship with me and others like me, ask me when my anniversary is or any one of a number of events which are of value in my life so you can assist me to celebrate these events and feel like the relationship with you is a special one. – Yes
• How about the anniversary of when I bought that special quirky little car from you, how about we celebrate that too! – YES

So take that to your team and brainstorm a few more ideas, so you can blow me away with excellence, sweep me off my feet and find out what I have been up to lately.

Sure there are a few maybes and a few ‘yes’s’ but it’s a whole lot more to go on than simply one phone call a year and one card… BLEH!

So take a look at your card and see your title, ‘Customer Relationship Executive’ now build that relationship like you mean it. NOTE! The highest level of any relationship is  unconditional LOVE… so get on with the role of loving me, because I might just want what you, have and it could be sooner than you think!

If you are a small business then you’re the person handing it (along with everything else) but if you have a HR person then they should be poised to provide services in this area.

Often people see the HR function as, recruit – select – payroll – rostering – ohs – industrial relations. Clearly however there is more and loosely put it’s about staff well being – Training and development, induction programs, skills updates, policies and procedures, performance management and lastly our topic, working the culture – In short the internal relationships and the things that make them go well.

So the HR team looks after the culture… (ask about that next time you interview a person for a role in HR and see their response…) But what is ‘it’ that they have to tweak to make it work?

Basically it’s about behaviour adjustment, (to match to the organisations culture)  but before that happens the HR team need to figure out if anything needs to be adjusted (an ecology check), assessing the current situation and looking for ‘gaps’ or areas of ‘risk’ which are or could become an issue, they need to understand and figure out ways to develop internal relationships so they can know the who, how, why, what and where of what needs adjusting.

Then they need to plan ways to tweak the culture so it’s healthier and can stay that way. If you look at organizational culture in this way, your team should be able to develop a sure fire development plan which is based not just on developing role based skills and abilities but enhancing the philosophical, intellectual and emotional intelligence of the team too. E.g. a leader may need to have more ‘people’ skills to be more effective in their role, so a program which allows better ‘reading’ of people and explore what makes them tick, might be useful, yet not something which may be directly business related when you look for courses or workshops to develop these skills.

If the first step is an assessment of the team culture, the second step is developing a program which explores  and develops all relevant aspects of the analysis.

Perhaps the program is a series of information sheets – a revamp of the organization’s value statement – a new section in the induction program – and or new Key Performance Indicators – or a more personal development based approach to training and development. Let’s not forget it may also be an adjustment to the physical aspects of the business, colours, furnishings and the like can have a huge bearing on how staff perceive a business and therefore relate and respond to the environment.

Whatever approach you take to the notion of developing your business culture, you should give it due concern, the positive flow on effects can make a big difference to the way things happen in your business.

Remember this little statement… (thanks Tom P)

Excellence, always! If not Excellence, what? If not Excellence now, when?

Ok I wrote it, so lets get that out of the way… (awkward moment) but hey If I don’t tell people how will they know? Here’s the link

http://www.amazon.com/dp/B004XTTUMS

Or for those without a kIndle to view it on, you can also get it here in a variety of formats to suit your needs from Smashwords, great for ipad and iphone users.

I hope you enjoy it…

I often think about what I would WANT to be doing in my business, yet the need to’s cut through the wants and nag me to pieces… Often it’s the wants which cause us to go off on inappropriate tangents.

Should you be…

• Getting more new prospects.
• Streamlining systems.
• Finding ways to make things more profitable.
• Developing cash-flow projections.
• Looking after existing customers better.
• Checking OHS issues and risks factors.
• Implementing a staff happiness program.
• Developing a marketing plan.
• Implementing the marketing plan with your friendly branding expert.
• Tweaking your business plan.
• Developing your customer service strategies.

You know there are a whole lot more options you need to be doing, so what stops you?

• Hate to do things which are forced on you?
• Figure it will go away somehow?
• You want to hire some one someday who can look after these things for you.
• Don’t know where to start because the list becomes overwhelming?
• You refuse to delegate?
• You like to chat to suppliers rather than face the reality your business might slowly be going down the “gurgler”?

Looking for excuses will not help, you should take control and get the team together and make a list of what needs to be done and hand over as much of it as possible, then get on with doing your part of it.

In the end your business is just that your business, so it requires you to take on the responsibility which comes with the territory.

Therefore, any chance I get I like to mention the basics of business in the hope to make a difference, I like to harp on about the basics and let people know…

• Idea – Research – Action – Spend $$ – Make $$ – Have some left over – Invest – Repeat. (or close to that.)

Still people get it wrong, some end up with an image like this…

• Idea – Action – Spend $$ – Make SOME $$ – Spend more $$ – End up broke. (Or some similar pattern to that.)

What’s the point of having a great idea and seeing it crash and burn? None, it hurts and can easily hurt others, so stop doing it. The challenge is however people don’t see the “crash and burn phase” they see a rose coloured world of $$ and happy customers.

Consider this, you want to learn to fly, you have the idea, you have the cash to buy a plane, you know full well you can’t fly the sucker until you have been trained and pass the test.

So why the heck do people jump into business (of any size) without the right training… Because they can, and you know what, you can sign up to get business registration on line, get a bank account and so forth and be in business in no time flat. Problem is no training, probably some skills, possibly and few helping hands to get started. and the rest seems to be “fly by the seat of your pants” and hope for the best.

Do some basic research BEFORE getting started and make sure you KNOW what you are in for PLEASE. too many failures in business seems such a waste of resources folks.

This year, month, week, that’s pretty much changed. The word is, we are fast moving towards breaking the drought. With just “average” rainfall mind you. Fantastic! However, it’s caused a bit of chaos this week. You see, Geelong is a city divided by the Moorabool River. It runs roughly West to East, and dissects the North from South.

Of course, there are multiple points at which to cross the river, but one (apparently) vital one. It’s called the Breakwater Rd & Breakwater bridge. As the name suggests, it’s a breakwater, and it floods every time the Moorabool River reaches a certain level. It a pressure release valve so that the river doesn’t flood as badly as it might.

It’s a two way, one lane intersection. It’s tiny. It’s insignificant. It doesn’t appear to be that busy in the scheme of things. I take it everyday in my 5 minute trip to the office.

When it floods, it throws the City of Geelong into Traffic chaos! This week has seen a lot of Geelong employees late for work. My daily 5 minute drive has turned into 45-60 minutes!

My City has a heart problem. Like our Hearts, the city depends on all it’s arteries to follow un-hindered – block one, and you have a heart problem.

It made me think about my business (while i was stuck in traffic ) Sometimes, we have arterial blockages in our businesses. It might be that the phone messages stall at reception and don’t quickly get sent to the sales guy, it might be the order release message from the accounts dept stalls and doesn’t get communicated to the despatch area, so an order sits on the back dock two days longer than it should.

An arterial blockage in our business is simply a part of the system that gets blocked up, slows the rest down, and sometimes even stops the system dead – grid lock!

The first step to clearing such a blockage is to identify it. Sit back, take a breath, and objectively look at your business and how an order goes through your system, even place an anonymous order and see how your system looks to an outsider. Once identified, you can take steps to alleviate the pressure and work out ways to prevent future issues.

In my business for example, the artwork process can be one of those areas that can bog down and block the system. It might be the client is slow to send us appropriate files, or our email breaks down, or a contract artist does not do the job fast enough – there are any number of ways that part of my business can (and has) block and stop orders from proceeding. I don’t like it, but knowing it is an area for a higher potential for screw ups, I pay more attention to it to avoid said screw ups.

Another area with potential for blockages is delivery. I rely on third parties often for delivery. I have clients all around Australia and even a few Internationals. Therefore, I am often reliant on third parties like manufacturers and couriers. If the guy on the back dock at the pens factory is having a bad day, my urgent delivery might not go out, just as the courier driver might have a flat tyre or only pick up 2 of 3 boxes. Even a foggy night made us miss one deadline when the plane holding one box was grounded.

I can’t completely avoid potential blockages, but if i know exactly what they are, I can put safe guards and pressure valves in place to reduce the risk.

So, does your business have a heart problem? It’s one of those questions just like your own health – it might not be comfortable to self analyse if you are at risk, but well worth the effort.

The chat started with the difference between “May I and Can I…” May I assist you, or Can I assist you, what happened next was a BFO, (Blinding Flash of the Obvious).

You see it was so simple when he explained it. “Imagine you are at the top of a cliff and your task is to push someone off, would you say “Can I push you off or may I push you off…” ” Can I”, relates to skill and “May I” relates to permission to do a thing.” I was engaged in the conversation now, what a great hook! Yes he clearly knew his English and the lesson was simple but so good. Actually on thinking about it none of the above would get you far in the pushing stakes but it makes a point also about service being more about offering, rather than demanding. Chances are you would not ask a person if they wanted to be pushed!

I asked him for a view on my old favourite, “help and Assist” he agreed, Help is needed when you are in dire straits, assistance is softer and more readily taken up unconsciously. So many people will say “Just looking thanks” when you offer help, but more people take up an offer of assistance “May I assist you…”

It could go further you could say “May I assist you to find what you are after today?” That way you are being specific about what you are offering. Without the specifics it is so open you might get in a bit of a bind, like this… ‘May I assist  you?” asks the store attendant… “Oh yes, you can give me a million dollars, that would be great assistance…” replies the customer.

Take the time out to consider the small things like this which may impact on people  you deal with so the service you offer is as elegant and correct as possible. We also chatted briefly about G’day as a greeting, I will leave that one for another article.

Well time got the better of our conversation too quickly and circumstances meant we had to part ways, all I can hope is that I said goodbye in an elegant manner!

On providing great service, “I don’t know if you can but you may…”

However it is also easy to miss out on getting things right in your business and in fact it can be VERY difficult to get ALL things right. Perhaps this “Blitz” idea might make a difference to how you go about things.

Businesses often have “blind spots”, in retail circles it’s often called “Store blindness”. It’s where particular parts of the business are not up to scratch and often go unnoticed, it might be one area of a display which has become tardy but is not noticed so we form a blind spot to it. My answer, “blitz your business”.

How? Simple, in retail for instance, draw a rough plan of your store, and have a blitz attack on sorting things out in that section, check cleanliness, stock levels, layout, lighting, signage etc… Then to other business aspects, marketing, operational systems, and management to name a few. Go through all of these one at a time and sort them out bit by bit.

Perhaps set up a blitz team to work on each part of  the business so the organisation can see the fruits of it, knowing it has taken solid action to get those results. Start now with a simple checklist of areas to focus on. Oh and remember to mix up the areas you focus on with your team so they avoid getting into a rut and follow a boring routine.

So here are the top seven IT mistakes I have seen new businesses make:

1. POP email

POP email accounts are those email accounts that you get when you sign up with an ISP. Often you get a few free email accounts that you can associate with your company domain. The problem with POP accounts is that they don’t get backed up and leave you with a false sense of security. Ultimately much of your businesses value lies in the contacts that you have, as much as the conversations you’ve had. POP accounts only store the conversations, and in many cases even those are cleared from the server by your email application. So now all of your data is sitting on the one vulnerable hard disk in your computer and unless you know what you are doing, this does not get backed up.

Shop around. For less than $US15 per month you can get a hosted 5GB Exchange mailbox that stores all contacts, calendar and email. It gets backed up each night and it can be made to synchronise contacts and appointments as well as email with your mobile PDA. If you have multiple employees you can share contacts and calendars and email. This can takes office productivity to a whole new level. Outside the office, on the work site, having access to your email, contacts and calendar is fast becoming as important and as expected these days as having a mobile phone was five years ago. From the work site you can place a booking with a client into the Calendar on your PDA and within minutes staff back in your office can see that booking by looking into your calendar on the server. And Vice-Versa, how good is that. No more checking with the office then calling the client back to confirm, not to mention the to and fro reduced if the booking did not suit.

Of course if you lose or break the mobile phone al of the contacts and appointments that are synchronised to the server are not lost. Just get a new phone and set up again and all the contacts and appointments will be synchronised back onto the phone.

OK, setting this up may require some help from an IT consultant but when you factor in the productivity gains and the reduced risk of data loss in the event of failure the gains are worth it for most businesses.

2. Peer to Peer networking

There is a plethora of fantastic cheap devices on the market these days that let you store copious amounts of data on a networked hard disk. If you like you can also share the hard disk of your own computer so that your co-workers can store all of the data in a single location.

But please don’t forget that you need to back that data up and, just as importantly, you need to be able to restore from that backup should the data be accidentally overwritten, corrupted or you just have a good old fashioned disk crash. Most IT professionals don’t like keeping all of the eggs in one basket. So we devise ways of making systems redundant. A ‘real’ server solution will have redundant hard disks, so that should one fail, your data does not go with it, resulting in days of downtime while the system is pieced together from that backup that you regularly do.

Too many small businesses still store scary amounts of critical data on a single hard disk inside a regular workstation (usually the oldest one in the office).

3. Free software

Free software sounds great. And it can be. I am not against it in itself, but with most software it is not the license that will end up costing you the most money, that will actually be a small part of the cost. You need to consider the longer term costs of implementation and running your systems utilising that software. For a small basic single user application that may be fine. But for something that will be implemented across your business to become what we call ‘mission-critical’ you need to consider the longer term implications. How easily can I get outside help to support this system should those who know it move on (key-man risk)? Can I recruit people who know how to use this system, or will I need to train them up?  Will updates for the software be available when I come to upgrade the platform on which it runs?

These are some of the questions you need to ask before taking on what may appear to be a cheap solution.

4. Mates Rates advice

It is hard to pass up free advice. However free advice rarely translates into good support. At least not the kind of support you can depend on from a strategic point of view. Your mates may be available after hours and on weekends but if they are holding down a full time job they may not be as accessible as you need them to be. There are also often strategic and technical differences between how IT is setup and run in a small business environment compared to that of larger organisations. There are specific product bundles available from vendors such as Microsoft, Dell, Hewlett Packard, Symantec and many others that facilitate excellent solutions for small business when implemented correctly. However while these bundles may appear to be a collection of products that many IT experts may be familiar with, they often include some additional bells and whistles that allow you to get real leverage with your IT investment. I have seen many implementations Microsoft’s Small Business Server where a so-called expert was unfamiliar with the use of Remote Web Workplace and so had not known to implement this for the business. Yet Remote Web Workplace is one of the core offerings of small business server and one that many administrators of large organisations would give their eye-teeth for. It allows small business workers to connect to any workstation within the office and run all of their applications from a remote location.

So how could this have been over-looked? Remote Web Workplace is not a feature available on ‘big’ business systems, so if your friends work in big business, they may not know about it, or many other things.

Another important function I have seen ‘knowledgeable’ mates overlook is the ability of Microsoft’s Small Business Server to enable BlackBerry type functionality with regular iPhone, Nokia and Windows PDAs. Perhaps the mate thought they would need to buy a BlackBerry server to do all of this, perhaps because the company they work for has one.

5 . Backup-backup-backup and offsite-backups. Then test them.

It makes me cringe to see what some people consider a backup plan.

Too often I have heard people telling a reporter that loosing the house to a fire was bad enough but loosing the family albums and memories was devastating. The rate of business failure after a major IT disaster from which there was no backup is very high. I have seen figures like 80% in the two years following the disaster thrown around.

So I guess lesson one is make a backup of all of the family photos and take them to a location away from the home. And then repeat this regularly. And check that you can access the copies that you have made. Lesson two is to do the same for your business.

6. In-house software / DIY Systems

All too often I see people who believe that their systems and their way of doing things is so special that they must create their own software just to manage this. Accountants probably bare the brunt of this when the new business owner fronts up to them with a box full of receipts and an excel spreadsheet full of fancy macros that nobody except the business owner knows how to use. Or the very very special Access database for managing stock levels and generating very very special reports.

All businesses want to feel that they are unique. But encoding that uniqueness into a software application that can only be modified by one select person can turn out to be a serious strategic mistake when you try to sell the business or when that ‘key-man’ risk is realised because the person who knows the system can no longer maintain it.

Ask yourself how your business will make money. If developing this special piece of software and selling it is not on the list then don’t go there.

7. Lock in.

No deal in IT is so good that you should sign up for more than two years. The market and your business moves too fast for that. What is a great deal today can be serious drain on cash flow in as little as six months from now. So whether it be a mobile phone plan, an internet connection, a PABX system, a server hosting plan or an IT support plan, two years is just too long a commitment to make. If we think a deal is good today, you can be assured that a better deal is just around the corner and if you’ve locked in for a long time you will be regretting the lock in for at least half of that time.

And it is not just the money. Once you’ve locked into a plan you’re often locked into a technology. Then along comes the next best thing and your business is now not as dynamic as you thought it was.

Svend Petersen is the Managing Director of Excelan.

Excelan provides a personalised level of IT support and strategic consulting for small to medium sized organisations in and around the Sydney CBD.