Share...

If ever there was a case for making sure your service has to be spot on, check out the early reviews online about Lumosity, the mind game site. People have rated it very poorly, on service, on responsiveness, of not being able to get a person on the phone, the auto renewal for charges, and the list goes on.

The people at Lumosity would do well to read some of these and act fast. Not sure if they have or not, but they will need to do something to stem the tide of negativity from their consumers that all the advertising in the world will not overcome.

In this enlightened age most people I know will now check reviews for anything they want to buy, and if it’s not so hot, they will check out other options.

What gives?

Customer service is a vital part of what your business does, get good at it… No get brilliant at it.

Who cares?

Your bottom line will care that’s who! and then you will, especially if your income drops too far. Then don’t come running to me saying “business is tight, people aren’t buying” etc.

Fact is people know what they want, a business that is easy to deal with, responsive and makes them feel ok at the very least. Lumosity reviews suggest the company does little of the above. If I had read these first I would would have avoided it. However I personally find it a useful mind tool to explore and so far I am reasonably happy, I have turned off my auto renewal and have not had to contact customer service!

Get Smart

Yes there are lessons here folks, get smart about finding out what your service is like, what things need to alter and do it fast. and don’t just say “Oh that was just one grumpy customer that complained” go all out and launch an investigation to discover if things could have been done better. Chances are you will discover plenty to work on. Send in spies, have your spies ring in and ask for quotes, information etc and see how well they were handled.

Get active

Make changes if you find any issues that can be improved. Let’s face it customer service is the first and last contact point you will have with customers, the product/service you provide will simply be the ‘meat in the sandwich’.

Regards

Steve Gray

Steve Gray - Steve is a business educator - Trainer - Speaker (Steve Gray.biz). You can get his Leadership E Book from http://theleadershipguy.com.au The info provided in these articles is for educational purposes only and is intended as a starting point for you to build your business from, not as specific advice.
Visit Steve's Website