I once worked as a store manager for a fast food chicken chain, (WOW, I was young then).

I learned lots of fantastic rules for good business there, but probably the most important was to always walk in the front door as if I was a customer entering for the first time.

Head office called it “shop blind”. That is, to walk into the store and not SEE what is in front of you.

Is the fridge full? (full shelves will sell more than 1/2 empty, every time)

Are the windows clean? (if the windows are not clean, what is the kitchen like?)

Is the floor swept & bins empty?

Are the gardens mowed and weeded?

You get the idea.

So, what is your business like?

Next time you walk into your business, go in through the front door, and look at the  business as if you are seeing it for the first time.

First impressions count, and you only get one.

What first impression are you making?

Warm regards,

Bren

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