The USA banks, the market slide, you name it the financial markets are taking a battering with trillions of $$ in value lost… The media is alive with speculation, and sensational headlines.

WOW the guys with the money seem to be in a squeeze, now watch as the rest of us suffer in the aftermath.

But hey, I remember hearing (back when Australia had the “recession it had to have”) that since the “Great Depression” (what was great about it?) That financial markets world wide had a range of stop gap measures in place to avoid a meltdown… Oops it looks like someone failed to read that section of the operations manual, oh well what’s a few trillion lost…

The banks are able to gear themselves to the hilt, meaning they have little cash and a lot on the “never never” so they are in a great but precarious position. Anything they make in profits seems to go into real estate (check out their multi-storied head offices) or CEP perks (I’m just jealous!). Yet little seems to build their “cash reserves” to be able to handle challenging times like these.

The same of smaller businesses, many are only a few weeks of “challenge” from real disaster and have to hope that their strategy of “run on a wing and a prayer” will hold up if things go bad (now try and tell me that’s not the case with your business?!).

Really we are all in a similar boat, never far from the dirt we eke a foundation from.

Probably the one thing that rings true in the fullness of time, is clarified by my memory of migrants that saved their pennies and stashed them in tins in the back yard, they paid cash for everything and probably still do. These guys know that a slight breeze can bring down a  house of cards, and as such  have an insurance plan to cover it, a real one… CASH, not a trumped up piece of paper with terms and conditions designed to trap the unwary.

Stumble it!