If like myself and other business people I have come across you probably have thought about the ideal business and what it might be like.

Well here’s a list to get you started on thinking about it, feel free to add any points via the comments.

1. It provides value - The product or service is needed or highly wanted.

2. You can charge readily - For whatever you are offering you know the price is good and you feel quite okay about how much you charge.

3. You make a profit - And that profit makes sure you can develop the business further and create a “device” that provides readily well into the future.

4. It has low overheads (costs) - You don’t want to wake up in a cold sweat wondering about when the next customer will buy… you want to wake up refreshed and happy in knowing the business is ticking along merrily.

5. Service - Value - Price - All of these are to a high standard, because you set it up that way! and you make sure it stays that way… Great service, Great value, Great price.

6. You know who to target to - Your customers are vital to your business and you can specifically pinpoint their characteristics and know how to get to them with your marketing.

7. You know how to target them - The customers are marketed to with ease and they respond readily.

8. Your plan works! - You have a plan that is written down and you pay attention to it, you follow it, you alter it to suit and you make sure things happen on time.

9. You have the funds to make sure it gets a great start - And that it can carry on past the “honeymoon period” If you want to last (and who doesn’t?) you will fund it properly right from the start.

10. You look after the M.O.M. P.E.C’s - this is the Marketing, Operations, Management, People, Operations and Culture of the business, If you don’t who will?

11. Research is constant - You check your competition and are easily a few steps ahead of them, you know why and how that is the case. Before you started you did some research into the viability of the idea you had.

There, that’s the list thus far, if you business has all of those then pat yourself on the back and keep on going! Remember becoming an overnight success can take some time to accomplish!

Stumble it!