In business you deal with people and as such they are an important aspect to the business (in fact read that as VITAL to your business!) so vital that without them things don’t get purchased, sold, manufactured etc… So in the scheme of things you need them, and as such the big question is do you DRIVE them or MOTIVATE them

Firstly the difference as I see it.

DRIVE – Push, bully, manipulate, rush, yell at, demean…

MOTIVATE – Influence, encourage, coach, mentor, support, work with them, respect them…

This goes for internal and external customers, (the staff and the paying customers) if you want the paying customers to stay and buy more of what you have, treat them right, and if you want to keep staff turnover to a minimum, the same TREAT THEM RIGHT!

Simply put figure out what you do, and what other people in your organisation do and see if it is MOTIVATING, because if it’s driving them, it will be driving them away.

Go on, take a REAL look at what’s happening, and if changes need to happen, make them and make them NOW!